Have you ever considered how our choice of clothes impacts the environment?
A pair of denim jeans uses around 7,500 liters of water to be produced. That's the equivalent of around 50 bathtubs. Considering the land and water usage for growing the cotton, the energy intensive manufacturing process and synthetic chemicals added to the jeans during production, that's a huge environmental impact.
The hidden water costs of the clothes we buy is not something that usually comes to mind. Cotton accounts for around 24% of global fibre production and is used to produce fabrics such as denim, jersey and velvet. It is also blended with other fibres such as polyester. The cotton plant is one of the most water intensive crops to grow. To produce 1kg of cotton uses 10,000 litres of water. The majority of cotton is produced by low income farmers in countries like India, Pakistan and Uzbekistan with many regions already under water stress. Low income farmers can't afford efficient irrigation systems and instead often have to exploit unsustainable sources.
Water consumption isn't the only environmental cost of cotton production. Unfair prices mean farmers are under pressure to maximize yields to survive financially, so they rely heavily on cheap pesticides and fertilizers. Overuse of these chemicals creates runoff, which eventually ends up polluting water sources.
However, swapping from cotton to synthetic fibres doesn't necessarily solve the problem and may even be worse. Unlike cotton which is biodegradable, they are produced using non-renewable fossil fuels and shed microplastics throughout their life span, taking hundreds of years to degrade. The energy used to produce garments made of synthetic materials is significantly higher.
The production of polyester fibres uses around 40% more energy than cotton fibres.
The environmental impact continues, once the raw materials have been produced. Turning these fibres into finished garments requires significant amounts of energy, water and chemicals.
Manufacturing of garments contributes 10% of global greenhouse gases. With a majority of factories located in developing countries, the energy used is mostly supplied by fossil fuels.
The dyeing and finishing process of garment manufacture is inefficient and relies on toxic chemicals that persist in the environment. Not only is water used during the manufacturing process to apply the chemicals, a large amount of fresh water is required to dilute waste chemicals to safe levels before discharge.
Technologies are being developed to make clothing production more sustainable. One such method is waterless dyeing. Air dyeing and foam dyeing can be used as low water and less energy intensive alternatives. These methods require less chemicals as they are directly applied to the garments. However scaling up these new technologies to meet clothing demand requires a large capital investment for new machinery.
With clothing production placing such pressure on water, energy and natural resources, the choices we make as consumers can play an important role. So, what can we do to reduce the environmental impact of the clothes we buy?
There are many alternative materials which are more sustainable than conventional cotton and polyester. These include hemp, organic linen and lyocell, which is made from wood pulp based fibres. There is also clothing available made from recycled cotton and recycled polyester, however these are often mixed with virgin materials.
Organic cotton uses less fertilizers and pesticides, although it still requires a lot of water.
Organic cotton made up only 2.9% of global cotton production in 2023/24. However this is projected to increase along with fairtrade and sustainable cotton production. There are companies which are centred around sustainable and ethical clothing at affordable prices. Companies such as
Yes Friends only use organic cotton and non toxic dyes, while paying their workers fairly.
An even better way to reduce your environmental impact is to buy secondhand clothes or attend a clothes swap event. You can find information about Cambridge Carbon Footprint’s upcoming
clothes swap events and useful resources for
organising your own on their website.
A way to extend the life of your clothes is to wash them less often at a lower temperature and lower spin. Turning clothes inside out is a good trick to prevent fading and protect prints. It is better to air dry clothes rather than using a tumble dryer to save energy and prolong the life of the clothes. If clothes do get damaged you might be able to get them repaired. You can find out more about repair cafes on the Cambridge Carbon Footprint’s website
here.
Here are some questions to consider when buying new clothes:
- Do I need it?
- How long will I wear it?
- How will I care for it?
- And what will happen to it when I no longer want it?